Global technology brand HONOR is back at IFA this year and will host a much anticipated keynote launch event during IFA’s press days as well as an official keynote and panel discussion on the first day of the show

Attendees can look forward to discovering a world of new possibilities with the brand’s product launches of smart devices equipped with the latest in innovative features. For full details on the products and features, attendees won’t want to miss HONOR’s keynote launch and panel discussion held by HONOR CEO George Zhao. In the meantime, IFA International gives readers a quick glimpse into what’s to come.

The HONOR Magic V3 has a sleek folded thickness of 9.2mm and is ultralight weighing in at just 226g.

HONOR’s Magic V3 sets new standards in foldable tech

HONOR’s latest flagship device, the HONOR Magic V3, will be unveiled at IFA this year, along with the HONOR MagicPad2 and a number of other exciting surprises. The brand is calling the HONOR Magic V3 “the world’s slimmest inward foldable smartphone”, upholding their reputation for being at the forefront of foldable technology and continuing to push boundaries in this area. The smartphone has a sleek folded thickness of 9.2mm and is ultralight weighing in at just 226g. The brand maintains that the HONOR Magic V3 “rivals the slimness and weight of a flagship bar phone” ensuring utmost portability for users. The lightness of the HONOR Magic V3 has been accomplished through the meticulous application of 19 innovative materials and 114 microstructures, ensuring ultimate precision and slimness.

A foldable phone made for intensive use

In addition to its slimness, the HONOR Magic V3 also has increased durability and has even attained the prestigious SGS Durability Certification. It incorporates a special fibre into its body material, which according to the brand enhances impact resistance by 40 times compared to other flagship bar phones while reducing the back cover’s thickness by 40%. The phone features HONOR’s proprietary Super Steel Hinge allowing it to withstand up to 500,000 folding cycles and has been fortified with the HONOR Super Armored Inner Screen and HONOR Anti-scratch NanoCrystal Shield in order to endure the strain of daily use.

HONOR MagicPad2’s formula recognition provides ultimate user-friendliness

HONOR is calling the HONOR MagicPad2 the “perfect integration of productivity and entertainment” and it comes with a range of enhanced AI features and optimised technology. One feature that stands out is the device’s formula recognition capability, aimed to make users’ lives easier and allow them to achieve more in their daily endeavours.

For more details on HONOR’s latest products and features following the brand’s keynotes at IFA, visitors can also stop by HONOR’s stand in hall 6.2.

Hall 6.2 / Stand A201

---

AI Unfold Your Magic
5 Sept., 2024
2:00p.m.
Hall 6.2B, Inspiration Stage

The Convergence of AI and ARM: Shaping Tomorrow’s PCs
Held by George Zhao, CEO HONOR
6 Sept., 2024
2:00p.m.
CityCube-A, Innovation Stage

Photo: George Zhao, CEO HONOR