Miele W2 Nova Edition washing machine launched at IFA 2024
Miele’s brand new W2 Nova Edition claims to have the world’s first rib-free drum, relying instead on InfinityCare Honeycomb technology which is gentler on fabrics, and AI which adjusts the drum rhythm according to its contents. The appliance also employs a new SmartMatic programme to automatically minimise water, energy and detergent usage based on the size and nature of each load.
Key selling points:
- Gentler on fabrics, less wear and tear
- Improved sustainability with exclusive SmartMatic technology
- 25% larger door with ComfortOpen one-touch opening