IFA TECH TALK #9 – Mike Roberts, Vice President and Global Head, Product, Partner and Technology Marketing at Qualcomm Technologies
IFA TECH TALK #9 – Mike Roberts, Vice President and Global Head, Product, Partner and Technology Marketing at Qualcomm Technologies
In this edition, we’ll be talking all about the Connectivity industry. From the latest products and new technology, including the latest offerings from Sony and an in depth interview with Vice President and Global Head, Product, Partner and Technology Marketing at Qualcomm Technologies, Mike Roberts about Qualcomm’s future plans and their offerings at this year’s IFA in Berlin from the 2nd-6th September.
Time-stamped show notes
00:00 ➡️ 00:47 : introduction
00:47 ➡️ 03:20: industry news
03:20 ➡️ 10:50: exclusive interview of Mike Roberts, Vice President and Global Head, Product, Partner and Technology Marketing at Qualcomm Technologies
10:50 ➡️ 13:00: industry news
This episode features:
- Mike Roberts, Vice President and Global Head, Product, Partner and Technology Marketing at Qualcomm Technologies : https://www.linkedin.com/in/michaelroberts07/
Mike Roberts is the Vice President and Global Head of Product, Partner and Technology Marketing at Qualcomm Technologies. In this role, Roberts is responsible for promoting all the Company’s products, inclusive of co-marketing with Qualcomm’s wide ecosystem of global partners.
Roberts team is responsible for marketing Snapdragon-branded products that power premium consumer devices such as smartphones, PCs, tablets, wearables and eXtended reality devices. His team is also responsible for marketing Qualcomm’s products into new growth areas such as Industry IoT, wireless infrastructure, and the connected intelligent automobile. In addition to products, Roberts’ team is responsible for marketing Qualcomm’s innovative technologies such as 5G, AI, Wi-Fi, audio, camera, gaming, and more.
Prior to joining Qualcomm, Roberts worked for Motorola for 15 years beginning his career as an electrical engineer designing CDMA mobile phones. Roberts moved to regional product and account management with responsibilities that included NA, EMEA, China, and APAC markets helping in the transformation of the company from a feature phone leader with products including the original RAZR to the launch of Android smartphones, including the DROID in 2009.
Mike holds a Bachelor of Science in Electrical Engineering from Purdue University and an MBA with a concentration in marketing, from DePaul University.
Valuable resources
Qualcomm Technologies: https://www.qualcomm.com/home
TESTIMONIAL:
I’ve been in this industry for 25 years around technology and it’s hard even for us who are living it 8 hours a day, we all know it’s more than that but, it’s hard for us to keep up and so from a consumer standpoint, especially those who are really tech savvy, to be able to go to a channel like IFA and learn what’s on the horizon, what’s happening this year, what’s happening next year, what’s three years out; what a great forum to then be able to learn and keep pace with what we all know is a very fast paced industry
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